Leica

"We need to build connections

with the next generation of owners"

Leica

"We need to build connections

with the next generation of owners"

Our Leica breakthrough

Our strategy focused on students in the arts, creating experiences for design festivals, display windows
and trade shows that celebrate Leica's unique brand virtues and heritage.

 

"At each of these events the brand was presented brilliantly and caught the attention of a
new generation of image makers
"

Jason Heward | Leica MD

Our Leica window at Harrods is where real life and photography meet, this display invites you to see the world differently and create your own reality. 

Liberation Build | Retail Marketing