We were asked to create a stylish travel brand for the London newspaper Metro which would take the form of a quarterly pull out supplement. The bite size supplement now forms a series that inspires londoners to look beyond the norm and strive for a better "out of office" experience. A measure of the brand's success was Metro's ability to sell out the advertising space in just one day. The initial run of 250,000 copies were distributed across London, look out for the next edition at a train station near you!